campaign objectives, data collection, data myths, digital analytics, email, five key display ad metrics, frequency, monetary, paid search, recency, RFI, social media, website behavior

data mining, social media, UGC

animation, cultural adaptation, global social network penetration and behaviors, global web sites, images, localization, making best use of different platforms, social media, tracking habits

digital marketing, rate of adoption, reality, social media

Consumer Relationships, Consumers, Digital Media, marketing, social media