Big Data Analytics in Tourism Total Running Time: 11:32 data mining, social media, UGC Big Data Analytics in Tourism
Communication Decisions Digital Media- International Web Sites and Social Media Total Running Time: 19:06 animation, cultural adaptation, global social network penetration and behaviors, global web sites, images, localization, making best use of different platforms, social media, tracking habits Communication Decisions Digital Media- International Web Sites and Social Media
Digital Landscape Total Running Time: 08:33 digital marketing, rate of adoption, reality, social media Digital Landscape
How Technology and Information Changing Business Total Running Time: 10:44 data collection, Dell, virtual integration How Technology and Information Changing Business
Keys to Interactive TV Success Total Running Time: 19:50 ad platform description, capability, destination, offers, rationale, request for information, RFI, user experience, video walkthrough Keys to Interactive TV Success
Reading Analytics Total Running Time: 25:25 average time on site, bounce rate, click through rate, content overview, conversion rate, cost per contact, cost per record, cost per sale, email, hard and soft bounces, improving results, landing pages, open rate, opt out rate, OTM, pages per visit, penetration rate, percent new visits, tracking, traffic sources overview, unique page views, visits, website Reading Analytics
Relationships Total Running Time: 19:54 Consumer Relationships, Consumers, Digital Media, marketing, social media Relationships
The Role of Leadership Pt.3 Total Running Time: 14:18 career development, didatic, employee reward system, great workplace characteristics, monetary, psyhcic The Role of Leadership Pt.3
TV Advertising Analysis Total Running Time: 08:21 Designated Market Area, DMA, local Tv advertising, national TV advertising, Nielsen, Nielsen C3 rating, Nielsen rating calculation, Nielsen ratings, Nielsen scoring, regional TV advertising, social media, spot TV, Super Bowl TV advertising, TV ad clutter TV Advertising Analysis
Writing Emails Total Running Time: 07:44 audience, direct message, email, emoji, inappropriate, indirect message, subject line Writing Emails
