Faculty: Jean K. Wilcox Tags: adoptioncore componentscountry-of-origin effects on product imageculturegreen marketinginnovative productsmaintaining qualitypackagingphysical mandatory requirementsproduct component modelproduct developmentservice opportunitiessupport services
Culture Perspective of Management Total Running Time: 22:05 Company Values, Cultural Perspectives, culture, Inspiration, socialization, vision statement Culture Perspective of Management
Employee as a Stakeholder Total Running Time: 25:59 culture, dilemma, ethical, ethics, law, leadership, living wage, minimum wage, protection, Social Entity View, whistleblowers, work, workplace Employee as a Stakeholder
Forecasting I Total Running Time: 33:32 adoption, consumer decision making, forecasting demand, integrated decision, market share, market size and growth, marketing plan, necessary information, penetration, product uptake, role in organizations, sizing a market, statistical techniques Forecasting I
Management Perspective Overview Total Running Time: 05:42 culture, five management perspectives, human relations, Human Resources (HR), Systems Management Perspective Overview
Organizational Culture Total Running Time: 18:46 culture, Invisible, Levels of Culture, Organizational Culture, Strong Culture, Visible Organizational Culture
Product Development Total Running Time: 27:10 adoption, diffusion, New Product Development Process, product, product life cycle Product Development
Product Development Total Running Time: 22:18 adoption, diffusion, product, Product Development Process, product life cycle Product Development
Product Protocol Total Running Time: 18:07 product development, Product protocol, Voice of the customer Product Protocol
Product Use Testing Total Running Time: 18:28 development, product development, Product use testing Product Use Testing
Social Responsibility of Brands Total Running Time: 05:18 cause-related marketing, good corporate citizens, green marketing, precision targeting, unethical marketing practice Social Responsibility of Brands
Social Responsibility of Brands Total Running Time: 04:28 cause-related marketing, green marketing, marketing ethics, Social marketing concept Social Responsibility of Brands
Strategy Implementation Piecing Together Piecing together a Mosaic of change Total Running Time: 16:16 Contextual Leadership, culture, leadership, organization structure, Strategy Implementation, Systems Strategy Implementation Piecing Together Piecing together a Mosaic of change
The Power of Feedback Total Running Time: 08:54 culture, evaluating performance, feedback, mentality The Power of Feedback
The Strategic Elements of Product Development Total Running Time: 13:35 new product process, product development The Strategic Elements of Product Development
Understanding Culture Total Running Time: 05:43 Consumer norms, cultural dimensions, culture Understanding Culture
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