Sustaining Advantage Total Running Time: 15:04 barriers to competition, challenger strategies, lock-in, penetration, pioneering strategies, skimming Sustaining Advantage
Pricing Strategies Total Running Time: 20:06 9 questions, asian approach, commodity price variation, companion products, currency fluctuation, drivers of foreign market pricing, export price, global pricing objectives, influences on pricing decisions, penetration, price controls, production curve, safeguard against inflation, skimming, target costing, western approach Pricing Strategies
Forecasting I Total Running Time: 33:32 adoption, consumer decision making, forecasting demand, integrated decision, market share, market size and growth, marketing plan, necessary information, penetration, product uptake, role in organizations, sizing a market, statistical techniques Forecasting I
