Customer Centricity Total Running Time: 13:51 Customers, Direct Marketing, strategy Customer Centricity
Customer Data Analytics Part 1 Total Running Time: 07:05 CRM, Direct Marketing Customer Data Analytics Part 1
Customer Data Analytics Part 2 Total Running Time: 15:43 data, Database Customer Data Analytics Part 2
Fulfilling the Direct Marketing Offer Total Running Time: 07:26 3rd party fulfillment, Direct Marketing Fulfilling the Direct Marketing Offer
Introduction to Predictive Models in Database Marketing Total Running Time: 11:18 Database, Linear Regression, logistic regression, predictive modeling Introduction to Predictive Models in Database Marketing
Purchasing Business Process Modeling Total Running Time: 08:25 Business Process Modeling Notation (BPMN), Database, REA model, UML class diagram Purchasing Business Process Modeling
Serving the Customer in Direct Marketing Total Running Time: 05:17 Customer Service, Direct Marketing Serving the Customer in Direct Marketing