Tyra Ford's Videos

Customer Centricity

Total Running Time: 13:51

customer relationship, Customers, Direct Marketing, strategy, value discipline

Customer Centricity

Customer Centricity Serving the Customer

Total Running Time: 10:58

Customer Lifetime Value (CLV), Customer-Centric Culture, serving the customer

Customer Centricity Serving the Customer

Customer Centricity Understanding the Customer

Total Running Time: 14:13

customer benefit, customer experience, customer needs, perceived value

Customer Centricity Understanding the Customer

Customer Lifetime Value Part 1

Total Running Time: 13:44

80/20 Rule, Customer Lifetime Value (CLV), interest rate, segmentation

Customer Lifetime Value Part 1

Customer Lifetime Value Part 2

Total Running Time: 15:01

Customer Lifetime Value (CLV), data, decision making, Long Term Profitability

Customer Lifetime Value Part 2

Customer Loyalty

Total Running Time: 18:31

Customer Loyalty

Direct Marketing Overview

Total Running Time: 13:34

Brand Marketing, Customer Segmentation, Database, Direct Marketing

Direct Marketing Overview