Customer Centricity Total Running Time: 13:51 customer relationship, Customers, Direct Marketing, strategy, value discipline Customer Centricity
The Main Determinants of Strategy Total Running Time: 08:04 Competitive Landscape, Customers, five forces, Substitute Products, Suppliers The Main Determinants of Strategy
Pricing Total Running Time: 09:19 Customers, Price Setter, Price Taker, pricing, Target Profit Pricing