Customer Lifetime Value Part 1 Total Running Time: 13:44 Customer Lifetime Value (CLV), interest rate, segmentation Customer Lifetime Value Part 1
Digital Differentiation Potential Total Running Time: 16:29 competitive differentiation, marketing strategy, segmentation Digital Differentiation Potential
Identifying Target Markets Total Running Time: 26:06 brand equity, segmentation Identifying Target Markets
Marketing Concept Total Running Time: 05:00 consumer behavior, development, positioning, Production, research, sales, segmentation, target marketing Marketing Concept
Marketing Strategy: Segmentation, Targeting and Positioning Total Running Time: 13:59 Consumer Market, marketing strategy, segmentation Marketing Strategy: Segmentation, Targeting and Positioning
Pricing: Understanding and Capturing Customer Value Part 1: Basics Total Running Time: 17:26 costs, Customer Value, pricing, pricing strategies Pricing: Understanding and Capturing Customer Value Part 1: Basics
Pricing: Understanding and Capturing Customer Value Part 3: Price Adjustment Strategies Total Running Time: 16:58 Psychological, segmentation Pricing: Understanding and Capturing Customer Value Part 3: Price Adjustment Strategies
Segmentation and Target- Customer Characterization Total Running Time: 06:45 segmentation, Target Markets Segmentation and Target- Customer Characterization
Tying the Frameworks Together Total Running Time: 10:58 analytical frameworks, Frameworks Tying the Frameworks Together