Pricing: Understanding and Capturing Customer Value Part 3: Price Adjustment Strategies Total Running Time: 16:58 Psychological, segmentation Pricing: Understanding and Capturing Customer Value Part 3: Price Adjustment Strategies
Segmentation and Data I Total Running Time: 21:22 Geographic, Market Segmentation, Psychographic, Psychological Segmentation and Data I
Bases for Segmentation Total Running Time: 11:06 behavioral, consumer needs, differentiation, Geographic, Market Segmentation, Psychographic, Psychological Bases for Segmentation