Designing A Campaign Strategy: Customers & Positioning

Buyer Persona

Total Running Time: 15:54

Buyer Persona, consumer behavior

Buyer Persona

Customer Value Proposition

Total Running Time: 15:47

differentiation, positioning

Customer Value Proposition

Marketing Concept

Total Running Time: 05:00

consumer behavior, development, positioning, Production, research, sales, segmentation, target marketing

Marketing Concept

Positioning

Total Running Time: 07:50

competitive positioning, mission statement, positioning

Positioning

Positioning

Total Running Time: 06:42

positioning

Positioning

Segmentation Overview

Total Running Time: 18:45

Market Segmentation, positioning, targeting

Segmentation Overview

Successful Website Design

Total Running Time: 21:49

animation, Call to Action (CTA), images, positioning

Successful Website Design

Targeting and Positioning

Total Running Time: 16:07

positioning, targeting

Targeting and Positioning