Introduction to the Foundations of Culture

CALR and LexisNexis

Total Running Time: 19:29

overview

CALR and LexisNexis

Capitalism and Values

Total Running Time: 30:50

current, economic, system, values

Capitalism and Values

Cost of Capital

Total Running Time: 16:01

Capital Asset Pricing Model (CAPM), elements

Cost of Capital

Course Summary

Total Running Time: 20:16

Emotional Intelligence, overview

Course Summary

Culture – A Summary

Total Running Time: 12:14

consequences, elements, geography, history, origins

Culture – A Summary

Digital Marketing – The Course

Total Running Time: 06:25

marketability, overview

Digital Marketing – The Course

Ethical Decision Tools

Total Running Time: 52:12

limitations, profit maximization, strengths, utilitarianism, values

Ethical Decision Tools

Group Project

Total Running Time: 18:20

overview

Group Project

Hofstede’s Dimensions of Culture

Total Running Time: 40:35

beliefs, comparative advertising, comparative culture projects, cultural values, elements, individualism vs collectivism, power distance, uncertainty avoidance

Hofstede’s Dimensions of Culture

How do you Measure and Quantify Culture

Total Running Time: 17:22

comparative culture projects, mindset chart

How do you Measure and Quantify Culture

How to Brief a Case

Total Running Time: 11:00

elements, framing

How to Brief a Case

Instructions Assignment1

Total Running Time: 24:05

expectations, overview

Instructions Assignment1

Measuring Attitudes, Beliefs, and Behaviors

Total Running Time: 14:04

attitudes, Measurement

Measuring Attitudes, Beliefs, and Behaviors

The Elements of Culture

Total Running Time: 25:15

communication, consequences, elements, language, material, mindset chart, origins

The Elements of Culture

The Science of Persuausion

Total Running Time: 18:21

attitudes

The Science of Persuausion

The Value Chain: Configuring Activities to Create Competitive Advantage

Total Running Time: 26:09

benefits, competitive advantage, elements, Value Chain, value creation

The Value Chain: Configuring Activities to Create Competitive Advantage

Understanding Your PIAV Assessment

Total Running Time: 10:31

attitudes, behaviors, values

Understanding Your PIAV Assessment