Heuristics

Anchoring and Adjusting

Total Running Time: 09:31

adjustment, heuristics, Leverage

Anchoring and Adjusting

Customer Centricity

Total Running Time: 17:07

Consumers, Customer, Customer-Centric Culture, marketing management

Customer Centricity

Decision Analysis I

Total Running Time: 12:34

decision matrix, decision tree, expected value, heuristics, maximax, maximin, optimization, problem, risk, uncertainty

Decision Analysis I

Perceptual Maps- A Review

Total Running Time: 13:35

Consumers, interpretation, perceptual mapping, research

Perceptual Maps- A Review

Relationships

Total Running Time: 19:54

Consumers, social media

Relationships

The Uses and Limitations of Data For Brand Management

Total Running Time: 10:54

Consumers, hierarchy of effects model

The Uses and Limitations of Data For Brand Management

Understanding Tourism Behavior Part 2

Total Running Time: 11:22

consumer behavior, heuristics

Understanding Tourism Behavior Part 2