Analyzing Target Markets Total Running Time: 11:45 Marketing Strategies, Target Markets Analyzing Target Markets
Anchoring and Adjusting Total Running Time: 09:31 adjustment, heuristics, Leverage Anchoring and Adjusting
Basics of Merchandising and Visual Merchandising Total Running Time: 12:47 Basics of Merchandising and Visual Merchandising
Consumer Behavior and the Buying Process Total Running Time: 13:15 Consumer Behavior and the Buying Process
Consumer Choice Total Running Time: 13:18 consumer, consumer choice, consumer decision making, influence Consumer Choice
Context Effects Total Running Time: 09:00 consumer behavior, consumer decision making Context Effects
Creating Advantage in Retail and SCM through Info Systems Total Running Time: 19:26 Creating Advantage in Retail and SCM through Info Systems
Customer Centricity Total Running Time: 17:07 Consumers, Customer, Customer-Centric Culture, marketing management Customer Centricity
Integrated Marketing Channels & Intermediaries: An Introduction Total Running Time: 11:01 Channel, Marketing Channels, Value Delivery Integrated Marketing Channels & Intermediaries: An Introduction
Integrated Marketing Channels & Intermediaries: Retailing and Retailers Total Running Time: 19:32 Channel, Value Delivery Integrated Marketing Channels & Intermediaries: Retailing and Retailers
Integrated Marketing Channels & Intermediaries: Wholesalers and Wholesaling Total Running Time: 11:14 Marketing Channels, Value Delivery Integrated Marketing Channels & Intermediaries: Wholesalers and Wholesaling
Inventory Control Systems – Basics and the EOQ Total Running Time: 12:05 Inventory Control Systems – Basics and the EOQ
Inventory Control Systems Basics – Open to Buy and ABC Analysis Total Running Time: 14:15 Inventory Control Systems Basics – Open to Buy and ABC Analysis
Merchandise Management- Staple v. Fashion Total Running Time: 07:29 Merchandise Management- Staple v. Fashion
Overview of Retailing and Retailing Management Total Running Time: 18:58 Overview of Retailing and Retailing Management
Overview of Retailing and Retailing Management Total Running Time: 18:58 Overview of Retailing and Retailing Management
Perceptual Maps- A Review Total Running Time: 13:35 Consumers, interpretation, perceptual mapping, research Perceptual Maps- A Review
Personal Characteristics Total Running Time: 18:07 consumer behavior, Opinion Leadership, personality Personal Characteristics
Post Recession Consumer Behavior Total Running Time: 12:39 consumer behavior, recession, trends Post Recession Consumer Behavior
Predictors of Consumer Behavior Total Running Time: 12:38 consumer behavior Predictors of Consumer Behavior
Pricing Basics – Mark Ups and Mark Downs Total Running Time: 09:29 Pricing Basics – Mark Ups and Mark Downs
Pricing Basics – Setting Prices using B-E Analysis Total Running Time: 11:22 Pricing Basics – Setting Prices using B-E Analysis
Retailers, Wholesalers, Distributors (oh my) Total Running Time: 18:31 Retailers, Wholesalers, Distributors (oh my)
Setting Prices – The Basics and the Role of Costs Total Running Time: 08:56 Setting Prices – The Basics and the Role of Costs
Trends Impact on Consumer Behavior Total Running Time: 16:36 consumer behavior, trends Trends Impact on Consumer Behavior