Faculty: Ross B. Steinman Tags: behavioral economicsCognitive model of decision makingconsumer decision making
Cognitive View of Decision Making Total Running Time: 06:57 behavioral economics, consumer, framing, model, status quo bias, sunk cost Cognitive View of Decision Making
Consumer Choice Total Running Time: 13:18 consumer, consumer choice, consumer decision making, influence Consumer Choice
Consumer Decision Making Total Running Time: 15:45 consumer decision making, Contextual Forces, Elaborated Model, Environmental Forces, Personal Forces Consumer Decision Making
Context Effects Total Running Time: 09:00 Attractiveness Effect, Compromise Effect, consumer behavior, consumer decision making, Context Effects Context Effects
Extensions of Utility Total Running Time: 12:12 behavioral economics, Consumer Demand, fairness, network economies, reference groups Extensions of Utility
Forecasting I Total Running Time: 33:32 adoption, consumer decision making, forecasting demand, integrated decision, market share, market size and growth, marketing plan, necessary information, penetration, product uptake, role in organizations, sizing a market, statistical techniques Forecasting I