Faculty: Andrea Hornett Tags: broad cost leaderbroad differentiatorCapSimniche cost leaderniche differentiatorproduct life cycle focussix Porter's strategies
Accounting – AP and AR Total Running Time: 07:38 Accounts Payable (AP), Accounts Receivable (AR), CapSim Accounting – AP and AR
Finance – Balanced Scorecard Total Running Time: 06:59 CapSim, Proforma Balanced Scorecard Finance – Balanced Scorecard
Getting Started – What do I do Total Running Time: 30:02 CapSim, introduction, Learning by Doing, PLUNGE Getting Started – What do I do
Marketing – Learning Prep Total Running Time: 14:45 CapSim, how to deploy a sales force, marketing in a business-to-business setting, role of promotions Marketing – Learning Prep
Operations – Capacity and Shifts Total Running Time: 07:03 CapSim, Production, too little capacity, too much capacity Operations – Capacity and Shifts
Operations – Production Total Running Time: 08:56 CapSim, sales forecast, where to produce, where to use people, where to use robots Operations – Production
Operations – Production Total Running Time: 08:56 CapSim, Proforma income statement, where to produce, where to use people, where to use robots Operations – Production
Statistics – Using the December Customer Survey Total Running Time: 04:23 CapSim Statistics – Using the December Customer Survey