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Cultural Intelligence (CQ) Intelligence for a Globalized World

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1. Tourism and Hospitality Management
Cultural Intelligence (CQ) Intelligence for a Globalized World

Cultural Intelligence (CQ) Intelligence for a Globalized World

Faculty:
- Benjamin Altschuler
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Bases for Segmentation

Total Running Time: 11:06

behavioral, consumer needs, demographic, differentiation, Geographic, Market Segmentation, Psychographic, Psychological

Bases for Segmentation

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