Market Entry Strategies – Licensing Total Running Time: 13:59 contractual agreement, franchising, licensing gone bad, special licensing arrangements Market Entry Strategies – Licensing
Licensing Total Running Time: 14:03 franchising, gray market goods, intellectual property rights, IPR Licensing
Entry Strategy and Strategic Alliances Total Running Time: 38:15 acquisition, entry mode, foreign expansion, franchising, global, joint venture, licensing, location, pro, turnkey arrangement Entry Strategy and Strategic Alliances
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