Tourism Planning 2

Brand Management Part 1

Total Running Time: 05:37

brand elements, brand image, branding, branding campaigns, image management, market campaigns, marketing and advertising, product in use

Brand Management Part 1

Brand Strategy

Total Running Time: 13:15

brand equity, brand name, brand strategy, branding

Brand Strategy

Crises Management

Total Running Time: 09:28

changes in the market, coaching, doomsday scenarios, mentoring, succession plan, SWOT Analysis

Crises Management

Integrated Marketing Communications Part 1

Total Running Time: 04:57

advertising, branding, campaign management, interference

Integrated Marketing Communications Part 1

Pedagogy – How to Work a Case

Total Running Time: 11:49

analytical frameworks, early stage, executive summary, force field analysis, late stage, Porter's Six Forces, SWOT Analysis

Pedagogy – How to Work a Case

Strategic Staffing from Branding to Onboarding

Total Running Time: 21:33

branding, candidates, hires, onboarding, selection, sourcing, staffing metrics

Strategic Staffing from Branding to Onboarding

Strategy – How to Prepare Consulting Report

Total Running Time: 09:25

executive summary, FFA forecast, finance, key performance indicators, Porter's Six Forces, Production, recommended organizational approach, research and development, SWOT Analysis, the assignment

Strategy – How to Prepare Consulting Report

Strategy – The Analytical Frameworks

Total Running Time: 08:09

Complex Business Situations, Force-Field Analysis (FFA), PEST, Porter's Forces, SWOT Analysis

Strategy – The Analytical Frameworks

The 8-Box SWOT A Bridge Between Analysis and Strategy

Total Running Time: 21:44

SWOT Analysis

The 8-Box SWOT A Bridge Between Analysis and Strategy

The Future of Health Care Delivery in the United States: A Prognostication

Total Running Time: 20:09

Forces in Health Care, Health Care, Health System, Stakeholders

The Future of Health Care Delivery in the United States: A Prognostication