Faculty: C. Anthony Di Benedetto Tags: adaptationforeign marketsglobal marketingmodes of entrystandardization
Advertising and Public Relations Total Running Time: 11:36 corporate social responsibility, global marketing, global media decisions, importance of PR and CSR, issues in global advertising, publicity, selecting international advertising agency Advertising and Public Relations
Categorizing Financial Markets by Organization Total Running Time: 05:53 exchanges, financial markets, foreign exchange markets, foreign markets, over the counter market, spot market Categorizing Financial Markets by Organization
Commercialization of Leisure Total Running Time: 07:39 authenticity, Commercialization, long tail, standardization Commercialization of Leisure
The International Marketing Task Total Running Time: 23:37 dangers of SRC, environmental adaption, ethnocentrism, global awareness, goals of marketing, reasons for global marketing, self reference criteria, standardization The International Marketing Task
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