Designing A Campaign Strategy: An Introduction Total Running Time: 08:13 digital marketing, marketing strategy Designing A Campaign Strategy: An Introduction
Digital Differentiation Potential Total Running Time: 16:29 collaboration, competitive differentiation, competitive response, marketing strategy, segmentation Digital Differentiation Potential
Marketing Strategy: Segmentation, Targeting and Positioning Total Running Time: 13:59 business markets, consumer markets, marketing strategy, segmentation, targeting and positioning Marketing Strategy: Segmentation, Targeting and Positioning
Portfolio Models Total Running Time: 17:59 allocate resources, BCG model, GE model dimensions, marketing strategy Portfolio Models
