SRM 3220: Special Topics: Esports Management and Industry Trends

Ambush Marketing

Total Running Time: 05:32

Ambush Marketing

Athlete Brand Image

Total Running Time: 04:22

Athlete Brand Image

Brand Fundamentals

Total Running Time: 05:35

Brand Fundamentals

Concepts of Bookmaking Theory

Total Running Time: 05:14

Concepts of Bookmaking Theory

Esports Ecosystem and Revenue Sources

Total Running Time: 17:47

Esports Ecosystem and Revenue Sources

Esports Streaming, Monetization, and Careers

Total Running Time: 19:10

Esports Streaming, Monetization, and Careers

Esports Teams and Genres

Total Running Time: 21:59

Esports Teams and Genres

Esports: Are They Sports?

Total Running Time: 20:46

Esports: Are They Sports?

Market Types and “The Vig”

Total Running Time: 05:38

Market Types and “The Vig”

Sponsorship

Total Running Time: 06:34

Sponsorship

Vision, Mission and Values

Total Running Time: 06:54

Vision, Mission and Values

Wagering Terminology and Implied Probabilities

Total Running Time: 09:55

Wagering Terminology and Implied Probabilities