Big Data Analytics in Tourism Total Running Time: 11:32 data mining, social media, UGC Big Data Analytics in Tourism
Integrated Marketing Communications Part 1 Total Running Time: 04:57 advertising, branding, campaign management, Comminication, interference, marketing Integrated Marketing Communications Part 1
Introduction to Marketing: Origins and Evolution Total Running Time: 23:30 customer lifetime value, evolution of marketing, exchange, marketing, relationship development Introduction to Marketing: Origins and Evolution
Introduction to Operations Management Total Running Time: 17:30 accounting, analysis, finance, function, goods, marketing, Production, sales, services Introduction to Operations Management
Marketing Plan & Research Planning Total Running Time: 18:16 customer relationships, market orientation, market research, marketing, marketing management, marketing plan Marketing Plan & Research Planning
Modeling Total Running Time: 12:34 a/b test, data mining, predictive modeling, testing, types of predictive models, using data to predict churn Modeling
Pivot Tables Using Excel Total Running Time: 12:43 Business Insight, Data Analysis, Microsoft Excel, Pivot Tables Pivot Tables Using Excel
Product Use Testing Total Running Time: 18:28 development, marketing, product development, Product use testing Product Use Testing
Relationships Total Running Time: 19:54 Consumer Relationships, Consumers, Digital Media, marketing, social media Relationships
Segmentation and LTV Total Running Time: 06:39 LTV. customer acquisition, marketing, segmentation Segmentation and LTV
Sentiment Analysis Total Running Time: 09:40 data mining, online reviews, opinion mining Sentiment Analysis
Strategy – How to Prepare Consulting Report Total Running Time: 09:25 choosing the strategy, executive summary, FFA forecast, finance, key performance indicators, marketing, Porter's Six Forces, Production, recommended organizational approach, research and development, SWOT analysis, the assignment Strategy – How to Prepare Consulting Report
Value Chain Total Running Time: 03:43 design, marketing, research and development, Value Chain Value Chain