Planning Framework Components Total Running Time: 16:22 Ansoff Growth Strategy Matrix, diversification, growth opportunities, integrative, mission dimensions, objectives Planning Framework Components
Market Channels II- Channel Structures Total Running Time: 15:24 alternative middleman choices, channel management, consumer products, distribution patterns, e-commerce, industrial products, international channel of distribution alternatives, internet, Japanese distribution structure, objectives, role of intermediary for customer, six c's of channel selection, working with channel intermediaries Market Channels II- Channel Structures
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